Fitpas
Ⓑ
Ⓦ
Ⓟ
0 → 1
Subscribing Fitpas, allows you to unlock the freedom to discover top gyms near you, book effortlessly, and workout anytime, anywhere.
The first time we met with Ege, Founder of Fitpas, they knew the market; however, they didn't know how to build a product that covers the user's needs. They asked me to create a digital identity and product itself. Understanding the importance of a strong foundation, we began by establishing Fitpas’s core brand values and mission.
This groundwork was crucial for shaping a digital identity that truly reflected their vision. By aligning the brand’s identity with the needs and expectations of its audience, we were able to craft a product that not only stood out in the market but also offered genuine value to its users. This strategic approach ensured that Fitpas was well-positioned to capture and retain its target market.
SERVICES PROVIDED
Brand Strategy Visual Identity Product Design Marketing Website Framer Development
INDUSTRY
SportTech
When we began developing the brand, our discussions with the client covered a wide range of topics, from visual aesthetics to communication strategies. We observed that many competitors in the Turkish market opted to position themselves as digital products rather than sports products. We disagreed with this approach, believing that Fitpas could eventually become an industrial sports product. Therefore, we decided it needed a design language that was more dynamic, vibrant, and bold.
We have been working with Batuhan for a while. He is a creative and solution-oriented designer. He took responsibility for our product's journey from zero to one and shaped the entire product and brand.
Ege Sahin
Production Manager at TESLA
I am always hungry for great ideas and meeting like-minded people.
So, if you have a vision, and are looking for the right partner, I am just one click away.